La Casica del Jazz is a lively jazz collective based in Murcia, Spain. They organize concerts, workshops, and other activities around jazz music. All of these take place in a small, charming old house.
I was tasked with creating the brand identity, taking as inspiration the symbol of a house. I have always associated jazz with elegance, as it is the black color, but also with spontaneity and fun, which are associated with yellow. I also created other variations in order to have more possibilities for merchandising materials.
Roles in this project: Visual and Graphic Designer
Branding/ Merchandising
ServicesLogotype and merchandiseYear2020